Cause.itBrand & Identity Design
Cause.it creates meaningful community impact by connecting nonprofits, local businesses, and citizens.
Cause.it helps nonprofits build membership and volunteer capacity, while optimizing marketing and fundraising efforts. Their mobile app provides a platform for philanthropic daily deals, through which citizens discover and act on volunteer and discount opportunities with nonprofits and businesses in their communities.
KA+A created a visual identity and system that draws inspiration from mid-century WPA style graphics on one hand, and contemporary infographics on the other. The resulting style balances a simple, personable feel with an subtle sense of urgency and "call for action."
Following a successful launch to municipalities and nonprofits, Cause.it is quickly preparing to bring its business and citizen facing tools to the world’s most important causes.
