Longtime KA+A client ExactTarget announced in December that they had been named a leader in email marketing in Forrester’s 2009 Email Marketing Service Providers Wave report. They were called a “leader of the pack,” and received perfect scores in six categories, including: Strength of Management Team, Executive Vision, Product Roadmap, Total Employees, Vertical Strategy, and Customers

Most notably, ExactTarget was the only ESP to achieve a perfect score in the Customers category. According to the report, “with high satisfaction scores and online community, ExactTarget can successfully meet marketers’ complex business needs.” That’s particularly exciting for the KA+A team, since we had the opportunity to work with ExactTarget on the creation of their user community, 3Sixty. With over 16,000 members, 3Sixty has become a model of what an online user community can and should be.

Well, the team at KA+A wanted to congratulate ExactTarget for their success in the Wave report, so we decided to create a little trophy for them. What would be more appropriate than a surfboard!? We delivered the board (pictured below) earlier this week, and they thought it was so cool that they brought it on stage during their 2010 Sales and Services conference.

Congratulations on a great 2009, ExactTarget. And thanks for giving us an opportunity to design a custom surfboard!